Apresentação | Tendências da Investigação em Marketing

6 Novembro 2020, 09:30 • Rita Sousa

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Apresentação

Tendências da Investigação em Marketing

Implicações da Inteligência Artificial

Social Media Analysis

Neuromarketing

Augmented and Virtual Reality

Operations Management presentation: an introduction

4 Novembro 2020, 09:30 • Rita Sousa

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Research topics in OM

The Resource-Based View Approach (RBV)

3 Novembro 2020, 09:30 • Rita Sousa

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Organization Analysis: The role of resources and capabilities when we formulate the strategy

VRIO model

VBR in dynamic capabilities

SWOT iscte

Ambidextrous: Sensing, Seizing, Reconfiguring

Leadership and HRM

2 Novembro 2020, 09:30 • Rita Sousa

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Leadership and HRM: from practices do organizational performance.