Bibliografia

Principal

• - Schilling, M. (2023). Strategic Management of Technological Innovation. 7th Edition, McGraw-Hill Education. - Furr N. & Dyer J. (2016) The Innovators? Method: Bringing the Lean Start-up into Your Organization - Christensen C. (2016) The Innovators' Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation and Change):

Secundária

• - Eric Ries, The Lean Startup - Steve Blank & Bob Dorf. The Startup Owner's Manual - Alexander Osterwalder et al. Business Model Generation, - Malcolm Gladwell. Outliers: The Story of Success. - Malcolm Gladwell. The Tipping Point: How Little Things Can Make a Big Difference.: