Programa

Curso de Pós Graduação em Marketing

Programa

- CP1 - Publicidade Digital - enquadramento - CP2 - POEM Framework - CP3 - Owned Media - CP4 - Earned Media - CP5 - Paid Media: Redes Sociais - CP6 - Paid Media: Influenciadores - CP7 - Paid Media: Display Advertising - CP8 - Paid Media: Video Advertising - CP9 - Paid Media: Search Engine Marketing - CP10 - Paid Media: Email Marketing - CP11 - Paid Media: Outros - CP12 - Analytics - CP13 - Media Mix e Plano de Meios Digitais - CP14 - Principais tendências