Sumários
Aula 17
26 Outubro 2022, 09:30 • Rita Sousa
Swot-i.
Estratégias de negócio - liderança pelos custos + diferenciação.
Aula 20
26 Outubro 2022, 08:00 • Rita Sousa
Apresentação dos trabalhos de grupo (grupo 1, 2, 3, 4 e 5); Milestone 2
Business Strategies: Best Cost Provider; Blue Ocean
25 Outubro 2022, 14:30 • Rita Sousa
Choice of Srategy: Business Strategies. Best Cost Provider: definition, best scenarios, dynamics, benefits and risks. Blue Ocean Strategy: concept, Four Actions Framework, Value Curve, Strategic Canvas, benefits and risks.
Business Strategies: Differentiation; Cost Leadership; and Focus
25 Outubro 2022, 13:00 • Rita Sousa
Choice of Strategy: Business strategies. Porter's generic strategies: Differentiation; Cost Leadership; and Focus. Definitions, best scenarios, dynamics, benefits and risks.