Bibliografia

Principal

• Warren J. Keegan and Mark C. Green, 2019, Global Marketing 10th edition, Pearson and Masaaki Kotabe and Kristiaan Helsen, 2021, Global Marketing Management 8th edition, John Wiley and Sons inc:

Secundária

• Daron Acemoglu and James Robinson, 2021, Why Nations Fail 9th edition, Profile Books Ltd: