Sumários
S2 - Competitive Advantages and RBV and National Competitive Model
11 Fevereiro 2025, 18:00 • Ma Shaozhuang
1. Competitive Advantage
2. RBV and VRIO framework
3. National Competitive Model
4. Group Project Presentations
S1 - Course Overview and Strategic Management Process
6 Fevereiro 2025, 18:00 • Ma Shaozhuang
1. Course Overview: why, what and how
2. Strategic Management process: what is strategy? Mission, Vision and Values