Bibliografia

JOHNSON, G., SCHOLES, K. and WHITTINGTON. R. (2011). Exploring Corporate Strategy: Text and cases. Prentice Hall. 7thEd. - Class notes; :

7. WHEELEN, Thomas; HUNGER, J. David. (2006). Strategic Management and Business Policy. 10thed. Upper Saddle River, Pearson. 6. LASSERRE, P. (2007). Global Strategic Management. Palgrave Macmillan. 4. HOFSTEDE, G. (2003). Cultures and organizations : software of the mind : intercultural cooperation and its importance for survival. London: Profile. 3. HENRY, A. E. (2011). Understanding Strategic Management. London: Oxford. 2. GRANT, R. M. (2008). Contemporary Strategy Analysis, Blackwell Publishing, 6thEd. 1. GAMBLE, J.E.; STRICKLAND, A.J.; THOMPSON, Arthur A. (2004). Crafting and Executing Strategy: The Quest for Competitive advantage - Concepts and Cases, McGraw-Hill. pp 18-47. :