Communication Mix

30 Setembro 2022, 10:00 • Rita Sousa

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4.Communication Mix

Marketing Communication - Summary

Integrated Marketing Communication strategy

26 Setembro 2022, 10:00 • Rita Sousa

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2. Marketing Communication - General Concepts

3. Integrated Marketing Communication strategy

From Marketing to Marketing Communication

19 Setembro 2022, 10:00 • Rita Sousa

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Agenda/Contents

1. From Marketing to Marketing Communication

2. Marketing Communication - General Concepts