Bibliografia

Principal

  • Moutinho, L., Dionísio P., Rodrigues V., Pereira H., (2012), Marketing Trends, antecipar o futuro para inspirar o presente, Lisboa, bnomics:

Secundária

  • Moutinho, L., Bigné E., Manrai A., (editors) (2014), The Routledge Companion to the Future of Marketing, New York, Routledge Lindstrom, Martin (2010), Buyology: Truth and Lies about why we buy, Crown Business :