Bibliografia

Principal

  • Chaffey, D., Ellis- Chadwick, F, Digital Marketing, 8th Edition, Pearson, 2022.:

Secundária

  • Rogers, D. L. (2014). The network is your customer: five strategies to thrive in a digital age. Yale University Press. Clarke C., and Preace, A. (2022). Digital Marketing for Business 2022. eBook Kindle. :