Sumários

9 Maio 2022, 13:00 • Rita Sousa

Digital Marketing by Hubspot

Podcast and taggs

Sharing process example

What is affiliate marketing?

Social Media Marketing

Case:

Reprise and YouTube put Sarson's vinegar back on the menu

4 Maio 2022, 14:30 • Rita Sousa

Responsive Web Design (RWD)

Mobilie Site or App?

From push to pull

What influences a Purchase decision?

Google Analytics and Tracking

Digital Media Channels

SEM - Search Engine Marketing

Online reputation management

4 Maio 2022, 13:00 • Rita Sousa

Pepsi add what stategy? - CASE

Firestorms

2 Maio 2022, 14:30 • Rita Sousa

Customer touchpoints

Multichannel marketing strategy

The impact of digital media and technology on the marketing mix

Selling without "selling"

Relationship MKT with Digital Channels

Customer lifecycle

Website and apps metrics

Digital Media vs Traditional Media

2 Maio 2022, 13:00 • Rita Sousa

Digital marketing strategy development

Strategy - Coca-cola Group Case: