Sumários

Class 3

13 Fevereiro 2023, 09:30 Rita Sousa


Segmentation Targeting and positioning of luxury brands

Shopping tourism an store environment

Mid term evaluation Topics and guidelines

Class 2

6 Fevereiro 2023, 11:00 Rita Sousa


Cultural Appropriation and Cultural appreciation

Article and class work: we are the land

Luxury vs premium brands

Luxury and art

Class 2

6 Fevereiro 2023, 09:30 Rita Sousa


Cultural Appropriation and Cultural appreciation (Cont)

Article and class work: we are the land

Luxury vs premium brands

Luxury and art

Class 1

30 Janeiro 2023, 11:00 Rita Sousa


Syllabus

Evaluation Process

Features of Luxury Markets

Article: The rise and fall of luxury markets

Class 1

30 Janeiro 2023, 09:30 Rita Sousa


(Cont)

Syllabus

Evaluation Process

Features of Luxury Markets

Article: The rise and fall of luxury markets