Sumários
Module 2
3 Agosto 2021, 09:30 • Rita Sousa
Module 2:
- Types of organizational structure and applied exercise
- Motives for internationalization and applied exercise
- Strategic options: pace (diversification vs concentration) and strategy
- Market research
Module 1
2 Agosto 2021, 09:30 • Rita Sousa
Module 1
Key concepts of international business
- Global mindset, global recruitment, global production
- Globalization
- Multinational companies vs Global companies
- Economies of scale
Transaction costs and the MNE
30 Julho 2021, 09:30 • Rita Sousa
Transaction costs implications for the creation of complex hyerarchies. Types and structure of the Multinationl Enterprise. U Form versus M Form types of organizations.
FDI - modes and explanation
29 Julho 2021, 09:30 • Rita Sousa
Foreign direct investment - goals anf theories: behavioral, trade barriers, oligopolistic reaction, internalization, OLI and product life cycle.