E-commerce - Business Models and Concepts - part 1

25 Novembro 2022, 18:00 • Rita Sousa

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Key Elements of a Business Model

Value Proposition

Consumer Insight

Paradox of Personalization

Revenue Model

Market Opportunity

External and Internal Environment

Customer Behavior Environment

Competitive Advantage

Market Strategy

Positioning Statement

E-commerce Overview - Part 2

22 Novembro 2022, 19:30 • Rita Sousa

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-B2C and B2B Models

- pratical Cases

E-commerce Overview - part 1

22 Novembro 2022, 18:00 • Rita Sousa

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- E-Commerce Facts

- Features and History

- UGC

- Online Firestorm

Digital Transformation

21 Novembro 2022, 19:30 • Rita Sousa

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Mixed Reality

Virtual Reality

and augmented reality

E-commerce Rules

21 Novembro 2022, 18:00 • Rita Sousa

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Presentation

Rules for E-commerce

Project Struture