Bibliografia

Principal

  • - Dawson, Roger, Secrets of power negotiating for sales people, 1999, Carrer Press - Justino, Luis, Direcção Comercial, 1ª edição, Lisboa 2007, Edições Lidel - Stanton, William, Spiro, Management of a Sales Force ? 12ª ed, January 17, 2007, McGraw-Hill/Irwin; :

Secundária

  • - Zoltners, Andris, Sinha and Lorimer, The Complete Guide to Sales Force Incentive Compensation: How to Design and Implement Plans That Work, 2006, Amacom: