Sumários
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15 Dezembro 2022, 18:00 • Rita Sousa
- Value-based pricing
- Pricing Skeleton Procedure
- Poket Price Waterfall
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14 Dezembro 2022, 18:00 • Rita Sousa
- Product policy
- Customer Gap Model of Quality
- Value Maps
- Marketing Triangle
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13 Dezembro 2022, 19:30 • Rita Sousa
- International Market Segmentation
- Target Market Selection
- Sales Forecasting