Sumários

26 Fevereiro 2026, 14:00 • Teresa Sofia Sardinha Cardoso de Gomes Grilo

11. Crowdsourcing

– Basic definition

– Crowdsourcing and OI

– Cases: Threadless, Innocentive, Uber, Italy in a day

– Managerial implications: Fairness, IPR management, Relationship management

7 Fevereiro 2026, 08:30 • Teresa Sofia Sardinha Cardoso de Gomes Grilo

9. The closed innovation paradigm

10. The open innovation paradigm

– Why closed innovation paradigm collapsed: the erosion factors

– What is open innovation

– Inbound, outbound, coupling

– Managerial implications: NIH and NSH syndromes and OI intermediaries

– Cases

6 Fevereiro 2026, 14:00 • Teresa Sofia Sardinha Cardoso de Gomes Grilo

6. The role of market structure, learning and ecosystems in technology discontinuity

7. Technology leadership and the Arthur’s model

8. How do firms manage technology innovation

5 Fevereiro 2026, 14:00 • Teresa Sofia Sardinha Cardoso de Gomes Grilo

1. What is innovation

2. The relation between technology and market

3. Technologies classification

4. Technology evolution: the S-curves

5. Applications of S-curves: evolution, prediction, discontinuity