Sumários
Class 3
7 Fevereiro 2025, 11:00 • Ricardo Jorge Godinho Bilro
Technology-driven evolution.
Impacts of Technological Change.
Integration between digital and physical.
User-generated content (UGC).
New types of intermediaries.
Customization.
Class 2
7 Fevereiro 2025, 09:30 • Ricardo Jorge Godinho Bilro
Overview of Electronic Commerce in Hospitality and Tourism.
Tourism as a Service.
Characteristics of Services compared to Goods.
Class 1
7 Fevereiro 2025, 08:00 • Ricardo Jorge Godinho Bilro
Introduction to the Curricular Unit
Evaluation process, Program
Group project challenge