Sumários

Class 5

14 Fevereiro 2025, 11:00 • Ricardo Jorge Godinho Bilro

In-class groupwork: Tourism companies electronic exposure

Class 4

14 Fevereiro 2025, 09:30 • Ricardo Jorge Godinho Bilro

E-tourism service suppliers:
- cruise lines
- lodging
- rent-a-car

E-commerce Objectives:
- Strategic objectives
- Operational objectives

E-commerce Business Models.

Marketplaces and their components.

Class 3

7 Fevereiro 2025, 11:00 • Ricardo Jorge Godinho Bilro

Technology-driven evolution.
Impacts of Technological Change.
Integration between digital and physical.
User-generated content (UGC).
New types of intermediaries.
Customization.

Class 2

7 Fevereiro 2025, 09:30 • Ricardo Jorge Godinho Bilro

Overview of Electronic Commerce in Hospitality and Tourism.

Tourism as a Service.

Characteristics of Services compared to Goods.


Class 1

7 Fevereiro 2025, 08:00 • Ricardo Jorge Godinho Bilro

Introduction to the Curricular Unit
Evaluation process, Program 
Group project challenge