Sumários
Class 2
4 Novembro 2024, 14:00 • Ricardo Jorge Godinho Bilro
CTT- Correios de Portugal challenge.
Presentation, by CTT - Correios de Portugal, of a challenge to be solved by students during the immersive week.
Adaptation of the method to the challenge.
Class 1
4 Novembro 2024, 09:00 • Ricardo Jorge Godinho Bilro
Meet and greet.
Agenda and immersive week program.
The marketing of services and Service Design
The Agile methodology.
Online Class 2
22 Outubro 2024, 13:00 • Ricardo Jorge Godinho Bilro
Innovation in services
Types of
phylosofies of management orientations and innovation in services.
Innovation Strategy.
Groupwork - situational analysis for CTT
Online Class 1
15 Outubro 2024, 13:00 • Ricardo Jorge Godinho Bilro
Introduction to the Unit.
Assignment of Participants to Groups.
Group Work on Innovative Digital Firms.